Privacy Policy
Welcome to www.villarditatropicalfarm.com
Your privacy is important to us. This privacy policy explains how we collect, use, and protect the personal and technical information we collect through our Website www.villarditatropicalfarm.com and the services we offer.
Personal Data may be freely provided by the User or, in the case of Usage Data, collected automatically when using this Website.
Unless otherwise specified, all Data requested by this Website is mandatory. If the User refuses to communicate it, it may be impossible for this Website to provide the Service. In cases where this Website indicates that certain Data is optional, Users are free to refrain from communicating such Data, without this having any consequence on the availability of the Service or its operation.
Users who have doubts about which Data is mandatory are encouraged to contact the Data Controller.
Any use of Cookies – or other tracking tools – by this Website or by the owners of third-party services used by this Website is for the purpose of providing the Service requested by the User, in addition to the further purposes described in this document and in the Cookie Policy.
Data collected
Information you provide us with
When you place an order, register on our website, or send a contact request, we may collect the following personal information:
- First and last name.
- E-mail address.
- Phone number.
- Payment details.
- Billing address.
- Shipping address.
- Other information you voluntarily provide (e.g., product preferences).
Information collected automatically
When you browse our website, we may automatically collect certain technical information from your device:
- IP address.
- Browser type.
- Access times.
- Visited pages.
- Clicks.
- Keypress events.
- Events related to motion sensors.
- Mouse movements.
- Scroll position.
- Touch events.
- Data communicated during use of the service.
Use of Information
We use the personal information we collect to:
- Process and manage orders.
- Provide customer support.
- Personalize your browsing experience.
- Improve our products and services.
- Send marketing communications (with your consent).
- Comply with legal obligations.
- Share information with our partners.
- We do not sell, trade, or transfer your personal information to third parties in any way, unless otherwise specified or with your consent.
Limitation of Liability
The User assumes responsibility for the Personal Data of third parties obtained, published, or shared through this Website.
Methods and location of processing of collected Data
Methods of processing
The Data Controller takes appropriate security measures to prevent unauthorized access, disclosure, modification, or destruction of Personal Data.
Processing is carried out using IT and/or telematic tools, with organizational methods and logic strictly related to the purposes indicated. In addition to the Data Controller, in some cases, other parties involved in the organization of this Website (administrative, commercial, marketing, legal, system administrators) or external parties (such as third-party technical service providers, postal couriers, hosting providers, IT companies, communication agencies) may have access to the Data, also appointed, if necessary, as Data Processors by the Data Controller. The updated list of Data Processors can always be requested from the Data Controller.
Location
The Data is processed at the Data Controller’s operating offices and in any other place where the parties involved in the processing are located. For further information, please contact the Data Controller. The User’s Personal Data is processed in the European Union and may be transferred to a country other than the one in which the User is physically located at the time of visiting this Website.
Retention period
Unless otherwise specified in this document, Personal Data is processed and stored for the time required for the purposes for which it was collected and may be stored for a longer period of at least 24 months from the date of registration in our systems due to any legal obligations or on the basis of Users’ consent.
Cookie Policy
This Website uses Tracking Tools.
Data Controller
Villardita Tropical Farm – C.da Calarco, 4 – 98076 S.Agata di Militello (Italy)
Data Controller e-mail address: team@villarditatropicalfarm.com
Further information for users
Legal basis for processing
The Data Controller processes Personal Data relating to the User if one of the following conditions exists:
- the User has given consent for one or more specific purposes.
- processing is necessary for the execution of a contract with the User and/or for the implementation of pre-contractual measures.
- processing is necessary to fulfill a legal obligation to which the Data Controller is subject.
- processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Data Controller.
- processing is necessary for the purposes of the legitimate interests pursued by the Data Controller or by a third party.
However, it is always possible to ask the Data Controller to clarify the specific legal basis for each processing operation and, in particular, to specify whether the processing is based on the law, provided for in a contract or necessary for the conclusion of a contract.
Further information on storage time
Unless otherwise specified in this document, Personal Data is processed and stored for the time required for the purposes for which it was collected and may be stored for a longer period due to any legal obligations or on the basis of Users’ consent.
Therefore:
- Personal Data collected for purposes related to the performance of a contract between the Data Controller and the User will be retained until the performance of that contract is completed.
- Personal Data collected for purposes related to the legitimate interest of the Data Controller will be retained until such interest is satisfied. The User may obtain further information regarding the legitimate interest pursued by the Data Controller in the relevant sections of this document or by contacting the Data Controller.
When the processing is based on the User’s consent, the Data Controller may store the Personal Data for a longer period until such consent is revoked. Furthermore, the Data Controller may be obliged to store Personal Data for a longer period in order to comply with a legal obligation or by order of an authority.
At the end of the retention period, Personal Data will be deleted. Therefore, upon expiry of this term, the right of access, deletion, rectification and the right to data portability can no longer be exercised.
User Rights under the General Data Protection Regulation (GDPR)
Users may exercise certain rights with regard to the Data processed by the Data Controller.
In particular, within the limits provided for by law, the User has the right to:
- withdraw consent at any time: The User may withdraw consent to the processing of their Personal Data previously given.
- object to the processing of their Data: The User may object to the processing of their Data when it is based on a legal basis other than consent.
- access their Data: The User has the right to obtain information on the Data processed by the Data Controller, on certain aspects of the processing and to receive a copy of the Data processed.
- verify and request rectification: The User may verify the accuracy of their Data and request its updating or correction.
- obtain the restriction of processing: The User may request the restriction of the processing of their Data. In this case, the Data Controller will not process the Data for any purpose other than its storage.
- obtain the erasure or removal of their Personal Data: The User may request the erasure of their Data by the Data Controller.
- receive their Data or have it transferred to another data controller: The User has the right to receive their Data in a structured, commonly used and machine-readable format and, where technically feasible, to have it transferred without hindrance to another data controller.
- lodge a complaint: The User may lodge a complaint with the competent personal data protection supervisory authority or take legal action.
Users have the right to obtain information regarding the legal basis for the transfer of Data abroad, including to any international organisation governed by international law or established by two or more countries, such as the UN, as well as regarding the security measures adopted by the Data Controller to protect their Data.
Details on the right to object
When Personal Data is processed in the public interest, in the exercise of public powers vested in the Data Controller or to pursue a legitimate interest of the Data Controller, Users have the right to object to the processing for reasons related to their particular situation.
Users are advised that, if their Data is processed for direct marketing purposes, they may object to the processing at any time, free of charge and without providing any justification. If Users object to processing for direct marketing purposes, their Personal Data will no longer be processed for such purposes. To find out whether the Data Controller processes Data for direct marketing purposes, Users may refer to the relevant sections of this document.
How to exercise your rights
Any requests to exercise the User’s rights may be addressed to the Data Controller using the contact details provided in this document. The request is free of charge and the Data Controller will respond as soon as possible, and in any case within one month, providing the User with all the information required by law. Any corrections, deletions or limitations of processing will be communicated by the Data Controller to each of the recipients, if any, to whom the Personal Data have been transmitted, unless this proves impossible or involves a disproportionate effort. The Data Controller will inform the User of these recipients if requested to do so.
Further information on processing
Legal defence
The User’s Personal Data may be used by the Data Controller in court or in the preparatory stages of any legal proceedings for the defence against abuse in the use of this Website or the related Services by the User.
The User declares to be aware that the Data Controller may be obliged to disclose the Data by order of public authorities.
Specific information
At the User’s request, in addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information concerning specific Services, or the collection and processing of Personal Data.
System logs and maintenance
For operational and maintenance purposes, this Website and any third-party services it uses may collect system logs, i.e. files that record interactions and may also contain Personal Data, such as the User’s IP address.
Information not contained in this policy
Further information regarding the processing of Personal Data may be requested at any time from the Data Controller using the contact details provided.
Changes to this privacy policy
The Data Controller reserves the right to make changes to this privacy policy at any time by notifying Users on this page and, if possible, on this Website and, where technically and legally feasible, by sending a notification to Users via one of the contact details in their possession. Please therefore consult this page frequently, referring to the date of the last modification indicated at the bottom.
If the changes affect processing operations whose legal basis is consent, the Data Controller will collect the User’s consent again, if necessary.
Personal Data (or Data)
Personal data is any information that, directly or indirectly, even in connection with any other information, including a personal identification number, identifies or makes identifiable a natural person.
Usage Data
This is information collected automatically through this Website (including from third-party applications integrated into this Website), including: the IP addresses or domain names of the computers used by the User connecting to this Website, the URI (Uniform Resource Identifier) addresses, the time of the request, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response from the server (successful, error, etc.), etc.), the country of origin, the characteristics of the browser and operating system used by the visitor, the various time details of the visit (e.g. the time spent on each page) and details of the route taken within the Application, with particular reference to the sequence of pages consulted, the parameters relating to the User’s operating system and IT environment.
User
The individual using this Website who, unless otherwise specified, is the Data Subject.
Interested party
The natural person to whom the Personal Data refers.
Data Processor (or Processor)
The natural person, legal entity, public administration and any other body that processes personal data on behalf of the Data Controller, as set out in this privacy policy.
Data Controller (or Controller)
The natural or legal person, public authority, service or other body which, individually or jointly with others, determines the purposes and means of personal data processing and the tools adopted, including the security measures relating to the operation and use of this Website. Unless otherwise specified, the Data Controller is the owner of this Website.
This Website (or this Application)
The hardware or software tool through which Users’ Personal Data is collected and processed.
Service
The Service provided by this Website as defined in the relevant terms (if any) on this site/application.
European Union (or EU)
Unless otherwise specified, any reference to the European Union contained in this document shall be understood to extend to all current member states of the European Union and the European Economic Area.
Cookie
Cookies are tracking tools consisting of small pieces of data stored within the user’s browser.
Tracking tool
Tracking Tools refer to any technology – e.g. cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting – that allows Users to be tracked, for example by collecting or saving information on the User’s device.
Legal references
Unless otherwise specified, this privacy policy applies exclusively to this Website.
Last update: 02 January 2026